Insights for practice owners
Straight answers on websites, IT, HR and the business side of running an optometry practice.
Straight answers for practice owners
Short, practical reads on websites, managed IT, PEO and HR, and the day-to-day business of running an optometry practice.
- Websites & marketing
What should an optometry practice website do?
A good optometry website helps nearby patients find you, trust you and book an appointment in a few taps. Here's what every practice site needs, and what to ask before hiring someone to build yours.
The ODx Team 3 min read - Managed IT
What does managed IT look like for an optometry practice?
Managed IT means one team monitors, secures and supports all of your practice's technology for a predictable monthly fee. Here's what that covers, the risks it protects against, and what to look for in an IT partner.
The ODx Team 3 min read - PEO & HR
What is a PEO, and can it save your practice money?
A PEO handles payroll, benefits and HR compliance for your practice, and pools your team with other small businesses to get better benefit rates. Here's how it works, where the savings come from, and when it makes sense.
The ODx Team 3 min read - Running a practice
What is a master service provider (MSP) for optometry?
A plain-language look at what an MSP does for independent optometry practices.
The ODx Team 1 min read
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